swiss export to celebrate 50th birthday
30 December 2022 10:00
The association swiss export will celebrate its 50th birthday this year. Half a century ago, it was founded as a community of interests by 70 entrepreneurs and executives. The goal was to lend a voice to export-oriented companies in the area of economic policy. The organization’s fields of activity have been gradually expanded over the years.
Today, the association offers more than 600 members consulting and support with a view to obtaining information about conducting business abroad. Courses and seminars are also part of the range of services offered by swiss export. In this context, the Academy was launched in 2018, while the Swisstrade news platform was revived as a digital news platform in 2021.
According to information from swiss export itself, the organization is now the largest private export promotion agency in Switzerland. The association also sees itself as a center of expertise for the Swiss export economy. Its activities are focused on improving competitiveness and the framework conditions for internationally active SMEs. Sustainability is also an important issue. In this context, the association launched the swiss ecomove initiative around 12 months ago, which is intended to support the sustainability efforts of its members.
Moving forward, swiss export has drawn up ambitious plans. By 2030, the association is striving to register 1,000 members, as the magazine published to mark its 50th birthday explains. To this end, to the focus in on securing growth in Western Switzerland, while expanding the global partnership network is another key pillar of the association’s growth strategy. Furthermore, sales are to be increased by opening up new business areas and expanding the range of services on offer. Central to this is promoting the exchange of knowledge and expertise among the member companies.
The 50th General Assembly of swiss export, which will include birthday celebrations, is set to take place on March 31, 2023 at Hotel Säntis in Schwägalp in the canton of St.Gallen. Interested companies can find information relating to membership on the swiss export website.