DKSH Hong Kong renews partnership with Church & Dwight

12 February 2024 12:52

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Hong Kong/Zurich/Ewing - DKSH Hong Kong has renewed its partnership with Church & Dwight. The partners will aim to expand the reach of Church & Dwight’s Anusol product range in Hong Kong through DKSH agency services.

DKSH Hong Kong Business Unit Healthcare, a subsidiary of the Zurich-based services and trading group DKSH, has renewed its long-term partnership with the consumer goods company Church & Dwight from Ewing in the US State of New Jersey, further details of which can be found in a press release. The partnership is focused in particular on the pharmaceutical products offered by Church & Dwight.

Since the agreement first reached in 2017, the partnership between DKSH and Church & Dwight has thrived, according to the press release. DKSH has been providing full agency services for the registered pharmaceutical product Anusol. Through targeted marketing strategies and a profound grasp of patient needs, Anusol has become the leading anti-hemorrhoidal brand in Hong Kong. Today, the product is widely available in state and private hospitals, clinics, pharmacies and major retail chains.

The celebratory event held to mark the signing of the contract at the DKSH office in Hong Kong represents a key milestone in this strategic partnership. “We are thrilled to extend our partnership with DKSH Business Unit Healthcare as we continue our journey of providing exceptional healthcare solutions to the Hong Kong market”, comments Arun Hiranandani, Vice President, Global Market Group at Church & Dwight, in the press release. DKSH’s extensive network has been “instrumental in elevating our pharmaceutical product to new heights”, he concludes.

“Through our expertise, we managed to strategically unlock the brand’s potential, resulting in exceptional growth across Hong Kong”, explains Wai Ting Fong, Head of Management and Vice President, Healthcare Hong Kong & Macau at DKSH, in the press release. ce/gba

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